3. Travelling for Sports Events

Click "read on" below to discover what motivates fans to travel and attend sports events, plus how they plan to spend.

Sports event travel is rising, mostly domestic.

Q: Do you plan to travel to attend a major sporting event in the next 12 months? This can be for any length of time, to any type of destination. n=8,259
Q: What type of travel are you considering? n=3,432 Based on respondents that plan to travel to attend a sporting event in the next 12 months.

Sports travellers are most concerned for their personal safety.

Q: Are you concerned about any of the following when travelling for a sporting event?
n=3,432 Based on respondents that plan to travel to attend a sporting event in the next 12 months.

Global consumers are conscious of their budgets when it comes to sports travel.

Q: How much do you agree or disagree? n=8,259

58% of global consumers are likely to increase their overall spending to watch or attend sports events.

Q: How likely are you to increase your overall spending because of attending or watching major sporting events? n=8,259
Q: Approximately how much are you willing to spend to attend a major sporting event? n=4,568 Based on respondents willing to increase their overall spending because of attending or watching sporting events.