MALAYSIA RETAILERLANDSCAPE
2025
Narrowing Down Choices in the FMCG Market
Uncover critical shifts in Malaysia FMCG shopper behaviour for 2025. This report reveals how consumers have narrowed their retailer repertoire, offering a strategic framework for building lasting brand loyalty.
Malaysians Are Visiting Fewer Channels
Switching Priorities
The Drivers of Market Expansion
Retailer Repertoires are Settling Down
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